BikesOnline Australia has been appointed the exclusive Australian distributor for Aventon, one of North America’s most recognised e-bike brands, marking the beginning of a major new chapter for both businesses in the Australian market.

The multi-year agreement will see BikesOnline lead Aventon’s distribution, brand development and growth in Australia, strengthening our position in the rapidly evolving e-bike category and bringing greater local support to Australian Aventon riders.

Introducing Aventon

Founded in California in 2013, Aventon began with a focus on performance cycling before launching its first electric bike in 2018.

Since then, the company has grown into one of the most prominent e-bike brands in North America, building a reputation for combining thoughtful bike design, integrated technology and strong value across a broad range of everyday, recreational and adventure-focused e-bikes.

That growth has been accompanied by significant industry recognition.

In 2024, Aventon was ranked #1 in the e-bike category in TIME’s World’s Best Brands, based on research conducted by TIME and Statista across more than 22,000 US consumers. The brand was recognised again in 2025, marking its second consecutive year on the list.

Aventon bikes have also been featured and recommended by leading publications including Bicycling, WIRED, GearJunkie and USA Today.

Why Aventon and BikesOnline?

The partnership brings together two businesses with closely aligned values.

BikesOnline has always focused on delivering high-quality bikes, strong specifications and genuine value by removing unnecessary layers between the brand and the rider.

Aventon takes a similarly practical approach to e-bikes, combining considered design, useful technology and accessible pricing to make electric riding appealing to a broader range of people.

For Australian riders, that creates a compelling proposition.

Whether the goal is commuting more often, replacing short car trips, carrying the kids, exploring further on weekends or simply making every ride a little easier, Aventon is focused on making e-bikes genuinely useful in everyday life.

What This Means for Australian Riders

As Aventon’s exclusive Australian distributor, BikesOnline will take responsibility for the brand’s local distribution, marketing, customer experience and after-sales support.

This means a stronger local presence for Aventon, backed by an established Australian cycling business with the infrastructure and experience to support riders before, during and after purchase.

It also provides a platform for BikesOnline to expand the Aventon range in Australia over time and introduce more local riders to the technology and product development that have helped the brand grow so rapidly overseas.

Aventon continues to invest heavily in connected e-bike technology, with features across its latest platforms including app integration, security functions, GPS capability and over-the-air software updates.

For riders, that means increasingly sophisticated bikes without losing sight of the fundamentals - comfort, practicality, reliability and an enjoyable ride.

A Long-Term Commitment to E-Bikes in Australia

For BikesOnline, this partnership represents far more than the addition of another brand.

E-bikes are changing the way people think about cycling. They are making longer distances more achievable, giving riders greater confidence on hills, opening cycling to new audiences and providing a practical alternative for many everyday journeys.

We see significant opportunity for that category to continue developing in Australia.

Aventon gives us the opportunity to play a larger role in that growth with a brand that has already demonstrated its ability to connect with riders in one of the world’s most competitive cycling markets.

With a long-term exclusive partnership now in place, our focus is on building Aventon into one of Australia’s leading e-bike brands and giving more riders another reason to leave the car behind and get on a bike.

We’re proud to welcome Aventon to the next stage of its Australian journey and look forward to what comes next.